PBBM Launches PHP20/kg Rice Initiative at Cavite Public Market Visit
Bacoor: President Ferdinand R. Marcos Jr. personally led the launch of the PHP20 per kg rice initiative at the Zapote Public Market in Bacoor, Cavite, as part of his administration’s effort to make rice more affordable for low-income Filipino families. The program, called ‘Benteng Bigas, Meron (BBM) Na!’, is implemented through the Department of Agriculture (DA) and the National Food Authority (NFA), with coordination from other agencies handling food subsidy and social welfare programs. According to Philippines News Agency, the PHP20/kg rice will be available to priority sectors, including senior citizens, persons with disabilities (PWDs), solo parents, and beneficiaries of