Kotex Malaysia Launches New Product Innovation, Kotex Total Protection
Kotex Malaysia, renowned for its menstrual hygiene products, has launched its latest innovation, Kotex Total Protection, featuring the revolutionary Anti Leak Back Cushion technology to offer up to 100 per cent protection against back leaks during nighttime periods. Kotex Malaysia’s brand manager, Michelle Chin, said her team dedicated approximately two years to conducting research and studies to develop a product that meets customers’ needs. ‘As a result of our studies on consumer insights, we found out that preventing period or back leaks during the night remains the top priority for women during their period and needs to be addressed. ‘After